Cold Calls That Book Meetings

The 30-second opener

You will work with your coach to write a brief, conversational introduction for a product you choose. You will practice saying it aloud until you sound relaxed rather than like a sales script.

"Not interested" and "send me an email"

You will meet with a coach to master responding calmly when someone tries to hang up on you. You will practice agreeing with their reaction and asking one simple question to keep them talking.

Getting past the gatekeeper

You will meet with an expert to learn how to treat front-desk staff as helpful partners. You will practice stating your reason for calling clearly and finding out who to ask for when you get blocked.

Booking the meeting

You will meet with your instructor to map out how to transition from a successful conversation to a firm calendar commitment. You will learn to propose precise times, clarify who else needs to join, and send the calendar invite before the call ends.

Voicemail and follow-up

You will meet with your coach to design a step-by-step plan for when to call back and when to walk away. You will also draft a short, punchy script designed to get prospects to return your missed calls.